How to Add an AI Chatbot to Your Florida Keys Business Without Hurting Conversions
This guide from Anchorlight Consulting explains how Florida Keys small businesses can successfully add AI chatbots to their websites without harming sales conversions. Key steps include defining clear chatbot goals (like answering FAQs or booking appointments), selecting suitable tools (such as Tidio, Intercom, Shopify Inbox, or custom automations with n8n and Airtable), thoughtfully placing chatbots on high-intent pages with timed triggers, and training bots using real customer questions. Best practices emphasize limiting intrusive pop-ups, ensuring smooth handoff to humans, and testing on both mobile and desktop. Proper implementation typically costs $40–$100/month, requires 6–10 hours setup, and ongoing fine-tuning to optimize results. A case study showed a 12% booking increase and fewer calls after careful chatbot deployment. The article warns that poorly managed bots can reduce conversion rates by up to 15%, so rigorous testing and analytics tracking are crucial for success.